The campaign for the recently released Vix Swimwear 2010 High Summer Collection brings Holland-born beauty Celine Brink back to the tropics (as you may recall, she also starred in last year's campaign for Agua Doce). Designer Paula Hermanny build upon successful elements of her Vix Cruise Collection, such as ruffles, bia tube accessories/design and snake print and introduced a "sunnier" palette, with bright yellow, cool white, chic aqua turquoise and a smashing sunset coral mix. Aren't these the perfect colors for summer?

Stylish and sleek, the Spotlight this week is on the Vix Swimwear Tortoise Bandeau - Bia Tube bikini. This two-piece combines classic and sophisticated elements, such as black and tortoiseshell details, with modern features, such as the bandeau style top and a sexy Brazilian cut bottom!

The Spotlight this week is on the elegant ViX Ibiza Bandeau One-Piece from the ViX Cruise 2010 collection. This swimsuit is a glamorous combination of the bandeau trend with the sophistication of a black one-piece suit.

Now that we had time to sift through the hundreds of pictures from the Sports Illustrated Swimsuit 2010 edition, we've selected our favorite bikinis/shots that didn't make it into the hard copy issue. A number of designers had multiple swimsuits and our favorite picks are based on the designers' ability to wow us in two areas: interesting or original print, and beautiful cut. Drum rolls, please!

The 2010 Sports Illustrated Swimsuit Edition hit the stands today bringing model Brooklyn Decker on the cover along with 30 other beauties in the issue. The SI Swim edition is a big deal in the swimwear world, where an appearance is a stamp of approval of what's hot and "in". This edition was shot in 6 different countries, in exotic location such as the Maldives, the Chilean's Atacama Desert and India. A total of 190 photos grace the pages of this issue - with plenty more on SI's website. Here are our picks for favorite suits from the hard copy issue:

We're introducing a new feature, called "Spotlight", where we shine the light on our favorite swimwear around and their best features. We're starting off this week with the gorgeous Vix Tortoise Bia Tube!

For The Splash's last post of the year, we are bringing our fashionable readers a review of what made the designer swimwear industry tick in 2009 - the brands, the trends and the technological breakthroughs that stood out this year - so read on and start 2010 being hip to the latest swimwear tendencies!

As promised, here's the continuation of our Designer Profile on Vix Swimwear, with Celebrity Sightings and Things We Love About Vix:

We're kicking off a new series appropriately named "Designer Profile", where we take a more in-depth look at our favorite brands, the designers behind these labels and of course, why we love them! Starting off the series is world-renowned ViX Swimwear. The first part of the segment explores the brand and designer - next Monday, we'll continue with part two (Celebrities Sightings and Things We Love About the brand). Read on or click here to shop Vix Swimwear:

For her Vix Swimwear 2010 Cruise Collection, designer Paula Hermanny drew inspiration from lavish tropical getaways and a bohemian-chic spirit. Paula masterfully combined exotic animal prints and beautiful geometric patterns with luxurious tortoiseshell and gold accents for a look of effortless sophistication. Be in St-Tropez or South Beach, these swimsuits are sure to exude a boho-chic attitude with style!