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May 6, 2010
H&M 2010 Swimwear Campaign: Supermodels + St Barts!

While not carrying designer swimwear labels per se, the campaign for H&M's 2010 swimwear line is certainly worth mentioning. Supermodels Julia Stegner, Daria Werbowy, Sasha Pivovarova, Erin Wasson and Lara Stone looked like they were having fun while being photographed by Patrick Demarchelier against the beautiful St Barts waters for the department store's campaign. The collection feature some of the hottest trends in swimwear fashion we've been mentioning here, such as bandeaus, neon shades, multi-color animal skins, deep-V necklines and more.

H&M 2010 Swimwear

H&M 2010 Swimwear

H&M 2010 Swimwear

H&M 2010 Swimwear
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